April 23rd, 2008

Pimping The Puppets

Pimping The Last Shadow Puppets with a limited budget to play with, we had to try some unconventional methods. We ended up taking a unique approach by making a Gorilla Guerrilla promotion.


In Japan, advertising for music involves grabbing the biggest truck that will fit down the main streets in Shibuya and covering it with a huge backlit billboards or line it with oversized flatscreen TV screens. The only way we could think to combat that was to get two guys in gorilla suits to ride a tandem bicycle waving signs to promote The Last Shadow Puppets through the middle of one of the busiest shopping areas in Tokyo.

We managed to cause a bit of havoc and have a lot of fun on the way.

For those who don’t know, The Last Shadow Puppets are Alex Turner from the Arctic Monkeys and Miles Kane from The Rascals.

Be Sociable, Share!

Leave a Reply